Meet Johnny Money. His whole ambition in life is to help young entrepreneurs realize their dreams. When the National Federation of Independent Business (NFIB) contacted The Buddy Group to build a business simulation game for high school students, we couldn't say "Yes!" fast enough.
Thanks to collaboration and careful planning, we are extremely proud of the product created. By combining custom illustration, interactive game play and basic business principles, the resulting online tool allows teachers to show students how to put their lessons into practice. Students have to manage inventory, manage employees, respond to unforeseen events and track their business' performance through a virtual two years.
Within the first year, there were more than 100,000 businesses created. Students and non-students continued to play even when school was not in session. Now that's success you can take to the bank.