"The guys at ICO don’t mess around with minor software apps—they launch real live rockets into space and sell applications they bounce off them." -- AutoWeek Magazine
ICO Global Communications, based out of Reston, VA, is a next-generation satellite communications company. Really, they can explain it much better than we can: "ICO is developing an advanced hybrid system, combining both satellite and terrestrial communications capabilities, in order to offer wireless voice, data, and/or Internet services throughout the United States on mobile and portable devices."
The Buddy Group was challenged to create a touch-screen, interactive user-interface for the mobile ICO mim™ device. Installed in vehicles, the interface required easy access to key content such as two-way communication, live video and streamed entertainment-based media and 3rd party services such as StreetDeck. The Buddy Group’s crack team of designers and user interface experts applied our proven design process to create a slick new interface for nighttime drives and a bold, easy to use experience for day-time cruising. Debuting at CES, the ICO mim™ device received rave reviews for the forward-thinking creative direction and technology implementation.