Case studies/Masonite

Masonite

Doors that do more

Between each Investor Day lies opportunity for connection and relatability. Masonite, the market leader in the door manufacturing space, needed to deploy a high-impact investor presentation that shares all the great momentum and accomplishes. Despite the on-going pandemic, Masonite wanted to be able to demonstrate its differentiated position in the market and share a strategy for growth to the investment community and other communities of value- namely channels and employees.

Work

Website

Videography

Video content and production including a sizzle reel, leadership videos, vignettes; scripting; motion graphic presentation; virtual event production; livestream administration


Objective

Masonite tapped The Buddy Group to create a groundbreaking virtual Investor Day that highlighted the new leadership team, recent accomplishments and forward-looking strategies with the goal of earning trust and relatability from key channels including the investor community.


Outcome

The Masonite story resonated across the organization and the investor community. By presenting Masonite as a Storydriven business- from tailoring scripts to creating dynamic presentation animations that tell the current and future story with precision, the results yielded a captivating growth story that has investors excited for the future.